Volume 2023, Issue 1 (2023)
Articles - original research papers
Female Consumers’ Involvement in Intentional Non-Sustainable and Unintentional Sustainable Apparel Decisions: An Emerging Market Perspective
Elizabeth Kempen, Rejoice Tobias-Mamina, Mariette Strydom, Lorna Christie, and Mirriam Makopo
.#isoverparty. The Consequences of Brand Boycotts for Brands in the Social Media Environment After Russia’s Invasion in Ukraine
Katarzyna Sanak-Kosmowska